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Samantha Tanner
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Join date: Sep 17, 2024
Posts (22)
Mar 10, 2026 ∙ 3 min
How do I know when I need marketing? The guide for founders, solos and SMEs
A quick guide for founders and business leaders to work out when you need marketing. Spoiler - if you're asking the question, it's probably now.
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Feb 9, 2026 ∙ 4 min
What is a content strategy and how should I use it in my business?
If you’re responsible for, and currently running, the early stage marketing set up in a small business, be that whether you’re a founder, CEO, MD, or a junior marketing team of one, you’ve probably heard that you just need to do more content about a hundred times. And you nod, because it sounds about right. Then you put together a few LinkedIn posts, start putting together a couple of blogs, start a case study that never sees the light of day, and then someone will suggest that a podcast is a...
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Jan 15, 2026 ∙ 4 min
How I work with B2B businesses as a Fractional CMO
Everything you need to know about working with me as you Fractional CMO, from how I work, how the structure works, the type of activities I'll work on and the businesses I work with
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